Tuesday, 17 March 2026

"AI is cool, let's use it."

AI in marketing isn't about saving time. It's about never doing the same low-value task twice so your team can spend 100% of their energy on the work that actually requires a human. There's a difference. Most agencies haven't figured it out yet. Clip from EP 246

source https://www.youtube.com/shorts/1GopIjRuAuo

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"AI is cool, let's use it."

AI in marketing isn't about saving time. It's about never doing the same low-value task twice so your team can spend 100% of their e...