Wednesday, 14 May 2025

How Leaders Use AI for Sales, Strategy & B2B Growth

Greg Kaiser—former Hershey executive turned consultant—joins Drop The Mic to explore how AI is reshaping leadership, management, and sales strategy. With decades of real-world experience and a sharp focus on operational effectiveness, Greg shares how modern business leaders can leverage AI personas for B2B marketing, use AI for sales prospecting, and streamline decision-making with AI for management. In this episode, you'll learn how to delegate better, eliminate micromanagement, and use AI as a force multiplier—not just a productivity hack. 🚀 We cover: What AI means for managers and executives in 2025 How AI tools are helping with research, analysis, and strategic planning Using AI personas to speak directly to your B2B audience Where AI fits into sales prospecting and outreach workflows How to stop wasting time and build a management system that works If you're a founder, team leader, or executive wondering how to stay relevant as AI evolves—this episode is for you. 📌 Don’t forget to like, comment, and subscribe for weekly episodes on marketing, strategy, and AI-driven growth. 📺 Watch now and discover how to integrate AI into sales, marketing, and leadership with smarter systems and better delegation. Timestamps: [02:20] Management Mastery: Greg’s new venture [04:50] From mailroom to global ops leader at Hershey [09:20] The turning point: why Greg left corporate [12:55] Consulting journey + first client story [15:15] AI for sales prospecting and operational efficiency [20:50] “Know Thy Time”: how to fix time waste in leadership [23:10] 80/20 rule and return on invested time [25:15] Smarter meetings and communication strategies [34:10] AI for management: how Greg uses AI today [39:00] Using AI personas for B2B marketing [41:20] How to connect with Greg and learn more SUPPORT AND CONNECT: Facebook:  https://www.facebook.com/huntspeaks Instagram:  https://www.instagram.com/jayhuntofficial  TikTok: https://www.tiktok.com/@jayhuntofficial  Twitter: https://twitter.com/jayhuntofficial  LinkedIn: https://www.linkedin.com/in/socialmediaspeaker/  Website: ⁠https://jayhunt.social YouTube: https://www.youtube.com/@jayhuntofficial #AIforSales #B2BMarketing #AIpersonas #AImanagement #LeadershipPodcast #DropTheMic #GregKaiser #ExecutiveConsulting #SalesStrategy #ProductivityTools #AIinBusiness

source https://www.youtube.com/watch?v=LGMjEWkUyxs

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